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Direct Mail Industry News

New Addition of Direct Mail Gives Clients More Choices at iSendit.com

iSendit.com has developed new and innovative ways to counteract postal rate increases in addition to adding direct mail to their web portal.

Southampton, PA (PRWEB) May 8, 2005 -- iSendit.com, an iCue Corp. company, will be adding Direct Mail to their list of broadcasting services which includes fax, email and voice broadcasting. To help support this initiative, iCue has hired Peter A. Mill, a specialist in direct mail, to take on the position of Account Representative.

Mr. Mill holds an MBA and a BSBA both from the University of Delaware. His background stretches through the banking and financial services industry as well as experience within healthcare and mailing companies. Peter has an extensive knowledge of sales both as a Manager and an Account Representative. “iCue’s product portfolio of communication tools enables me to design and implement business solutions including fax, email, voice broadcasting and direct mail for their client base. I am impressed by the company’s investment in automation and technology, the ease of system use and the commitment to customer service,” Peter stated as his key reasons for joining iCue.

“Our company has been growing and the opportunity to bring on new people will give us an even greater edge as we begin selling our new direct mail and voice broadcasting services along with our fax and email products,” stated Gary Rosner, President and CEO, disclosed. “We are confident that iCue will continue with this upward trend.”

The joint efforts of Peter and the entire iCue/iSendit.com team will help to bolster the company’s presence in the business market. “Along with his extensive knowledge of the direct mail and print industry, Peter brings a wealth of experience in both direct and internet sales,” said Steve Sabolsky, Director of Sales and Marketing. “He will be responsible for all internet leads and working with many of our existing clients as well as being our direct mail expert.”

About iCue Corp
iCue Corp., a privately owned company located in the Philadelphia area, provides secure web based, highly personalized broadcast fax, email and voice, direct mail and customized communication solutions to many business segments including Fortune 500 companies. To learn more about iCue Corp’s web based internet services, please visit their web site at www.isendit.com or contact Karen Phillips at 800.945.3291.

Print Service Providers Can Grow with Mail Preparation Software, Says InfoTrends/CAP Ventures

InfoTrends/CAP Ventures - May 13, 2005

The considerable annual revenue companies spend on postage has created opportunities for products designed to optimize the efficiency and reduce the cost of business mailings, says InfoTrends/CAP Ventures. Mail preparation software is one such product category. The analysts have released a report for print service providers seeking information about this type of software and how to capitalize on it.

Mail preparation software prepares documents for the discount mail stream and provides users with tools that assist in meeting more cost-effective USPS bulk mail requirements. “The USPS delivers 206 billion pieces of mail annually to over 142 million homes, businesses, and post office boxes. Three of the USPS’s six primary businesses would qualify as Fortune 500 companies; this market opportunity is huge,” commented Holly Muscolino, a Director at InfoTrends/CAP Ventures. “Our compendium offers service providers the information necessary to capitalize on the opportunity presented by mail preparation software.”

InfoTrends/CAP Ventures’ new compendium, entitled "Production Workflow Solutions Product Compendium: Mail Preparation Software", delivers a comprehensive resource for print service providers seeking information about this type of software. The compendium provides:

- A description of each product category, focusing on those features and considerations that are of the greatest importance to print providers and the print production workflow
- A brief description of products within each category
- Details on how products within each category are positioned in relation to each other
- Vendor profiles

The white paper is available immediately to clients of InfoTrends/CAP Ventures’ North American and European Production Workflow Solutions Consulting Service. Contact the firm for more information and purchase and consulting.

FP Mailing Solutions Announces Demand For Its Digital Postage Meters Continues To Grow

FP Ships More Than 500 ultimail Systems In Second-Half 2003

ADDISON, IL –- January 13, 2004 - Francotyp-Postalia (FP Mailing Solutions), a world-class mailroom solutions provider, today announced that it continues to see growing demand for its ultimail system, FP’s newest line of digital information-based indicia program (IBIP) compliant postage meters. FP Mailing Solutions has shipped more than 500 ultimail systems since launching the digital meter system in the second half of 2003. Demand for the ultimail system illustrates business users enthusiasm for the many benefits of FP’s digital postage meter technology.

“As our flagship offering for the growing small to mid-level business mail center, ultimail is driving FP’s goal to help its customers cut mail center operating costs, eliminate the risk of leaking proprietary customer and marketing information and enhance productivity,” said Larry Turner, Chief Executive Officer of FP Mailing Solutions. “Supporting the flow of business critical documents through the mail center, ultimail helps FP clients such as Coca Cola Bottling Company, Combined Insurance Company of America, Terminix and TruGreen solve their mail room processing headaches. We expect to see the number of ultimail installments increase dramatically in 2004.”

The Postal Service has mandated the removal of all mechanical imprint (letter press) meters and is now only approving IBIP compliant meters. The result of this conversion is cutting-edge digital meter technology for businesses and mail center professionals seeking easy to use, secure and efficient systems that offer a host of special mail handling features.

FP Mailing Solution’s digital systems offer the following benefits and features:

Automated Clearing House (ACH) payments – a reliable, secure and flexible way to immediately download postage directly into the meter
Account administrative functions – the easiest way to record and evaluate postage use per client account
Customized, programmable advertisements for brand awareness
Integrated scales that can weigh mail from 10 to 150 pounds
Smart Chip – a technology that reads how much ink remains in the cartridge and warns user when running low on ink
For more information on leasing an ultimail system, contact your local mailing solutions dealer or call FP Mailing Solutions toll-free at 800-956-6465.
About FP Mailing Solutions
With U.S. headquarters in Addison, IL, FP Mailing Solutions is a world-class mailroom solutions provider, meeting the needs of small, mid-sized and large organizations. FP Mailing Solutions is known for technologically advanced equipment, the reputation of its dealer network, superior customer service and excellent value.

Contact Info:
Kathy Mattson
(312) 988-9352
kathy@mattsonpr.com

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